Vandelay is a web positioning agency in Barcelona that works with a clear objective: that your business appears in Google when your potential clients search for you. We don't sell positions or promise guaranteed rankings. What we do is build a solid, measurable and results-oriented SEO strategy.
If you manage a company in Barcelona or anywhere in Spain and you need your website to work for you 24 hours a day, you are in the right place.
SEO is the only digital acquisition strategy whose return accumulates over time. Unlike paid advertising, where you stop appearing the moment you cut the budget, SEO builds a permanent asset: organic visibility that continues to generate visits and leads months after the initial investment.
According to Sistrix data for the Spanish market in 2025, the first organic Google result captures 28.5% of all clicks. The second, 15.7%. From the second page onwards, visibility drops to below 1%. The difference between being in position 3 and position 13 is not a nuance: it is the difference between having an active acquisition channel and not having one.
In 2026, SEO has evolved to include optimisation for Google's AI Overviews, ChatGPT and Perplexity answers, and voice search. A comprehensive SEO strategy is no longer just about the 10 blue links: it's about showing up where your customers are looking for answers.
We carry out a full technical audit covering:
The result is a report with prioritised issues by impact and an action plan with realistic timelines.
Google no longer ranks individual pages: it ranks topics. We work with thematic clusters:
We measure what matters: leads generated, calls received, forms completed and, where possible, revenue attributed to the organic channel.
Sector: Retail / Fashion | Location: Barcelona (Eixample)
Initial situation: Less than 400 organic visits/month. Total dependence on Instagram and Meta Ads.
What we did: Technical audit (47 errors corrected), restructuring of categories with clusters, optimisation of 120 product cards with schema Product, and blog with style guides.
Results at 8 months:
Sector: Health / Dentistry Location: Barcelona (Gràcia)
Initial situation: Position 18-25 for “dentist Barcelona”. GBP incomplete.
What we did: Full GBP optimisation, service pages per treatment, LocalBusiness schema with FAQ, and automated review strategy.
Results at 6 months:
Actual data. Names omitted for confidentiality.
| Type of project | Monthly investment | Minimum duration |
|---|---|---|
| Local SEO (1 location) | 600 - 1.200 €/month | 6 months |
| National SEO (SME) | 1.000 - 2.500 €/month | 6-9 months |
| E-commerce SEO | 1.500 - 4.000 €/month | 9-12 months |
| International SEO / SaaS | 2.500 - 6.000 €/month | 12 months |
| One-off SEO audit | 800 - 2.000 € (one-off) | 2-3 weeks |
We do not charge any hidden setup fees. The first diagnostic meeting (30 min) is free of charge.
The first measurable results usually appear between 3 and 6 months. Local SEO in Barcelona tends to show results faster (2-4 months) than national SEO.
Local SEO focuses on searches with geographic intent and includes Google Business Profile and local pack optimisation. National SEO requires more domain authority and in-depth content.
Yes, we do keyword research in Catalan, Spanish and English. In Barcelona, 15-20% of information searches are in Catalan.
We measure business results: qualified traffic, transactional positions, leads generated and revenue attributed to the organic channel.
Yes. Punctual audits with technical analysis, keywords, content and action plan. Delivery in 2-3 weeks.
We manage transitions on a regular basis. We audit previous work and ensure that the change does not affect your current positions.
The next step is a 30-minute conversation where we analyse your current situation and tell you honestly if we can help you.
Call us: 630 866 877 / 672 994 581
Email: vandelay@vandelay.es
Visit us: Gran Via Carles III 98, 10 - 08028 Barcelona
Last updated: April 2026. Content revised quarterly.
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